I rebranded the existing non-profit organization in Philadelphia, Bartram’s Garden. Bartram’s Garden is a public park with a mission to create accessible outdoor spaces that enable visitors to establish connections with nature through immersive, community-driven experiences. With this redesign, my objective was to convey a contemporary, approachable, and welcoming image for the organization. I achieved this by implementing a straightforward yet refined branding system that ensures viewers feel comfortable and not overwhelmed by excessive visual elements. Earth tones with accents of vibrant hues were employed to evoke a sense of playfulness, symbolizing the tranquility and joy of immersing oneself in nature.
Secondary Logo, It changes color with the season.
Mockup of a Gardening Van
Mockup of a T-shirt and a Tote
Mockup of a instagram post
